Unveiling the scents taking the world by storm.

Finding the perfect fragrance is an art—and the scent trends of 2024 make it even more exciting. Recent data from Spate highlights several enduring and emerging fragrance trends that have captivated perfume lovers everywhere. From cozy and nostalgic to fresh and adventurous, here’s what’s making waves this year.


1. Warm and Cozy Notes

Traditional warm notes like sandalwood (or santal) continue to dominate, but the spotlight is expanding. Rich, inviting notes such as amber, tobacco, and coffee are becoming fall essentials, offering comfort and sophistication.

Must-Try Scents:

  • Phlur Somebody Wood ($99) – A harmonious blend of warmth and woodiness.
  • Maison Margiela Replica Coffee Break ($165) – A rich and creamy coffee-inspired scent.

2. Matcha-Inspired Perfumes

Matcha is no longer confined to tea cups. This earthy, refreshing note has skyrocketed in popularity, with searches increasing 192% year-over-year. While some beloved matcha fragrances have been discontinued, matcha candles are a delightful alternative.

Must-Try Scents:

  • Le Labo The Matcha ($107) – A modern take on matcha’s herbal charm.
  • Dossier Citrus Matcha ($39) – A vibrant, budget-friendly option.

3. Gourmand Fragrances

Sweet scents are taking center stage, with gourmand perfumes seeing a 99% surge in popularity. Notes like vanilla, caramel, marshmallow, and crème brûlée are tantalizing the senses, making these sugary concoctions irresistible.

Must-Try Scents:

  • Prada Candy ($125) – A timeless blend of caramel and musk.
  • By Rosie Jane Dulce ($80) – A sweet and subtle scent perfect for every day.

4. Pheromone Perfumes

Curiosity around pheromone perfumes—said to enhance attraction—continues to grow. These fragrances claim to leverage human pheromones to create unique sensory experiences.

Must-Try Scents:

  • The Maker Lover ($175) – A sensual, romantic fragrance.
  • Glossier You ($78) – A personalized, warm scent designed to complement your skin chemistry.

5. Minty Fresh Notes

One of the most surprising trends of 2024 is the rise of mint in perfumery. With an 88% increase in interest, mint’s cool and crisp character is finding its way into both summer and fall fragrances.

Must-Try Scents:

  • DedCool Rocco Mint ($90) – A refreshing yet sophisticated mint-forward scent.
  • Diptyque Minthé ($230) – A luxurious interpretation of minty elegance.

6. Fruity Fragrances

From watermelon to pineapple, fruity perfumes brought summer to life—and they’re here to stay. Notes like coconut, mandarin, and lemon are also gaining traction, bringing playful vibrancy to fall collections.

Must-Try Scents:

  • Dolce & Gabbana L’IMPERATRICE ($79) – A bright and juicy blend of exotic fruits.
  • Ellis Brooklyn Miami Nectar ($110) – A tropical escape in a bottle.

Final Spritz
This year’s fragrance trends reflect a diverse blend of cozy nostalgia, adventurous experimentation, and timeless sweetness. Whether you lean toward warm ambers or zesty fruits, there’s a trending scent waiting to become your signature fragrance.

Stay ahead of the trends and find your perfect match among these captivating scents.

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